Marketing Campaign Manager - Nitro - San Francisco, CA
What you’ll be doing:
Develop email strategy that achieves the online business objectives for both US, EMEA, and ANZDevelop and manage monthly email marketing calendar taking into consideration events, promotions, historical performance, and customer experience.Develop creative briefs and take project from kick off to QA. Responsible for reviewing, evaluating & providing relevant feedback to the copy and design team at project review.Develop circulation strategy using analytics to identify new segmentation approaches and/or refine existing customer segments.Brainstorm and generate new and innovative ideas for future email messages.Hindsight email performance (weekly, quarterly, and ad-hoc). Use hindsighting and other analysis to present key findings to broader online and in-store team, develop recommendations, and identify future implications.Analyze data at a granular level, summarize concisely, and report out key learnings. Distill trends from raw data.Develop and execute email test plans and share results across all levelsCross functional relationships and leadershipManage and maintain close partnership with Cross-brand Marketing teams, in-store Marketing team, Promotions team, CRM team, Merchandising, Creative, and Production.Filter, prioritize, and manage email requests from various parts of the company.What we’re looking for:
5+ years relevant Marketing experience.Experience with Marketing Automation platforms: Eloqua, Salesforce Pardot, Marketo, Hubspot, etc.Email experience required. Background in B2B industry preferred.Strong strategic thinking and solid analytical skills.Drive for innovation and strong sense of creativity.Effective leader with experience working with cross-functional teams and with various levels including senior management.Ability to work in fast-paced environment and prioritize multiple projects.Must have strong Excel skills.Experience with online reporting (ex: Omniture) and CRM a plus.Who we are:
At Nitro, we’re changing the way the world works with documents. From the desktop to the cloud, we make it easy to create, edit, share, sign and collaborate – online or offline.
More than 450,000 businesses run Nitro, including over 50% of the Fortune 500. We’re the PDF software partner of choice for Lenovo, and our award-winning products, including Nitro Pro and Nitro Cloud, are used by millions of people around the world every month.
Australian-founded, we’re headquartered in downtown San Francisco with offices in Melbourne, Australia; Dublin, Ireland; Nitra, Slovakia; and St. Petersburg, Russia. One of the fastest-growing private companies in the world, Nitro is also a multiple Inc. 500/5000, BRW Fast 100, Deloitte Technology Fast 50 and Software 500 award winner.
Nitro - 3 days ago - save job - original job
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Please review all application instructions before applying.
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